While Mark Cavendish won his record-tying eigth career stage win for a Briton, Garmin-Slipstream's Tyler Farrar came disappointingly close to beating the Manxman in the dash for the line. Heading into the final two hundred meters the order was Cavendish, Hushovd, Farrar. Unfortunately for Farrar, Hushovd was unable to hold Cavendish's wheel and Tyler had to take the long way around to the left in an attempt to keep contact with the Columbia-HTC rider.
Frankly, if Tyler, and not Hushovd, had been on Cavendish's wheel, I think Farrar could have taken the stage. Even after having to go the long way around, Farrar came oh, so close. It is only a matter of time before the Garmin-Slipstream team get a stage win from this rising star. If Cavendish fails to make it through the Alps, look for the argyle to be at the front on the Champs-Elysees.
Hats off to the race officials for reversing their decision yesterday of calling a split in the peloton and docking a huge group of riders 15 seconds. This certainly is turning out to be a Tour of surprises. As a result, Levi Leipheimer is back in fourth and Bradley Wiggins is back up to fifth. If you don't think 15 seconds can make a difference, remember 2007 when Levi missed the second spot on the podium by only eight seconds. Then there was the 1989 Tour when Greg Lemond beat Laurent Fignon also by eight seconds.
In today's stage, Garmin-Slipstream rider Ryder Hesjedal suffered a bad looking fall with about 40 km remaining. He got up shaking his wrist much like Robert Gesink about a week ago. Hopefully, Ryder is OK as he will be much-needed in the Alps.
The Skil-Shimano team received one of the wild card invitations to the Tour de France. They lined up in Monaco against 18 Pro Tour teams and have been battling ever since. I talked with rider Koen De Kort on what it like to be the smallest budget team in the Tour and to be riding against the top squads in the sport.
Bruce: What does it mean for a team like Skil Shimano to be in the Tour de France?
Koen: It is great for us, obviously, to be able to ride here. It is the biggest cycling event in the world. It is more than just a race. It is a complete, big media event. There are so many people around all the time. It is great for us to be here. I think before, everyone saw us as the smallest team, but, especially in the first week, we proved that we belong in this race. I think we have done a good job so far.
Bruce: Do you feel like the team has upped their game a level to be here?
Koen: Yeah, absolutely. I think we all have got pretty good form going into this race and really we got to show ourselves in the first week. We don't have any real climbers so we are taking it easy for these Pyrenees stages. After that we have some nice stages for us, again and you will see Skil in the front line for sure.
Bruce: How has your reception been in the peloton with the Pro Tour teams?
Koen: Most of the boys I have known for years. It is my fifth year as a professional so most of the guys I have already seen and talked to. They know what we are like and we've actually had really good comments on how we have been riding in the first week especially the day (stage 3) with the echelons where we had so many guys in the first group. That really got us a lot of respect from the other teams.
Obviously, sponsorship dollars are critical to keeping the sport alive. When Bob Stapleton re-launched the old T-Mobile team as Team High Road Sports in 2008, it was an indication that he had yet to secure a title sponsor. However, just before the 2008 Tour, Columbia Sportswear signed up as a co-sponsor which caused the team to scramble to get their new sponsor's logos on all their team equipment.
The team was named Columbia-High Road indicating that there was space on the jersey for another co-sponsor. Well, just before the 2009 Tour, the Asian cell phone manufacturer, HTC, signed on and the scramble was on again. I caught up with Bob to talk about the events.
Bruce: What was it like putting together the HTC kit at the last minute?
Bob: It is a good thing we had the practice last year with Columbia. We have been super busy. We started talking with HTC in April and signed in June and have been busy branding buses, getting new kits and literally tomorrow's-clothing-arrives-today sort of thing on the team kits.
Bruce: What are the details behind the committment from HTC?
Bob: it is three years. They are committing as a co-sponsor. I am very optimistic about them. They are one of the top mobile electronic companies in the world. They design and build the Google phone and a number of really leading edge devices. Now, they are launching their own brand, HTC, internationally and we are a part of that strategy.
Bruce: Word is that they decided to go with cycling instead of sponsoring a Formula One team. What was behind that decision?
Bob: As you know cyclists are quite affluent. They are big consumers. They are very technically sophisticated. That is similar in other countries, but I think they felt that cycling fit the lifestyle of many of their potential customers and that was an instant emotional connection they could make with their brand. I think that is very smart marketing and I think they are going to be rewarded for their confidence in the sport.
I took some photos of ex-Tour riders.
Laurent Jalabert is doing race commentary for French TV off of a motorbike.
Charly Mottet is with the organization which puts on the Dauphine Libere race. He finished as high as fourth in the Tour in the early 1990's.
Here is a way to get around the start of a stage.