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Active Expert: Bruce Hildenbrand

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We Can Work it Out

Posted by Bruce Hildenbrand Feb 28, 2008

Mergers seem to be all the rage in corporate America. Sometimes it's a good thing, sometimes not. In case you missed it, one of the most interesting mergers in the sports world is the recently announced union between the Indy Racing League(IRL) and Champ Car. Hey, that's open wheel car racing for those of you who aren't concerned about anything with more than two wheels.

 

It's been twelve years since Tony George took his Indy 500 and his ego and started the Indy Racing League. We already had a successful open wheel series, Champ Car, with all the top drivers including the Unsers, Andrettis and Rahals.  But, Tony George wanted a bigger slice of the pie and since he owned the rights to the most popular open wheel race on the planet, the Indy 500 (sorry Monaco GP), he figured he had the juice to make it happen.

 

Of course, what did happen was that everybody lost.  Champ Car has become a non-factor and the Indy Racing League turned into the 'oval racing league'. If Danica Patrick hadn't arrived a couple of years ago, the IRL would have put everyone to sleep and would have all but disappeared as well.  Hopefully, the merger will take US open wheel racing off life support and we won't have resort to watching the good ol' boys swapping paint every weekend from some town where everybody knows the words to "When Johnny Comes Marching Home Again."

 

What does this have to do with cycling?  Well, our good friends at the UCI and their nemesis ASO are at it again.  Maybe it is just a huge case of Euro-cabin fever, but just like same time last year, these two organizations are sparring over control of European professional bike racing.  ASO owns the Tour de France, Paris-Nice, Paris-Roubaix, Liege-Bastogne-Liege and just about every other big race on the pro calendar.  The UCI owns, well, uh, um, only the the World Championships and since they moved those from August to October nobody seems to care all that much.

 

So, what's at stake?  It's all about the Benjamins.  ASO, with it's rich TV contracts has them.  The UCI, which can't seem to market the World Championships to save their life, doesn't have many Benjamin's at all.  Let's forget all the polemics(that's a big word meaning politics), it really is about the green.  ASO has it and the UCI wants it.

 

How is this similar to the IRL/Champ Car merger?  I side with ASO on this one, but still I hope that both sides can work something out before the situation becomes critical and the teams and riders have to decide between the two.  I suffered for 12 years while open wheel racing in the US became about as exciting as watching paint dry.  If that happens to pro cycling, I may actually have to stop watching TV and go out and ride my bike.

 

Bruce

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