Now that Lance is prepared to ride in next year's 2009 Tour of California, this burgeoning stage race just became a BIG, BIG event. Coverage will not be limited to niche cycling mags, California newspapers and local television newscrews. We expect to see an influx of national and international media, the daytime talkshows and many other news outlets covering the event and tracking Armstrong's daily progress (along with the leaders). How great for American cycling!
San Diegans, especially, should be extremely excited to be hosting the ToC's final stage--a grueling climb up Mt. Palomar, a descent down and a finish in Escondido. (The Tour has yet to have a stage in California's cycling mecca of San Diego).