Well, Ive heard of Dubai and I vaguely remember hearing something about ESPN somewhere (please laugh), but now the two have united to form a five-year collaboration to host the richest action sports event in the world. So if youve been thinking about getting serious about action sports now would be a good time to kick it in gear for a chance to not only compete in one of the coolest cities in the world, but also for a chance to win a 2.5 million dollar prize purse, a record for X Games and the action sports industry.
In an article on ESPN, Richard Attias, CEO, DEMC said, "DEMC prides itself on bringing the biggest and best events to the Middle East. Last year we brought sports fans in the region to the Dubai World Cupthe richest horse race in the world and the Dubai Tiger Woods Golf Classic. This year, we are pleased to work with ESPN to bring the richest action sports event to the Middle East."
The competition will be held December 11-13, 2008 in Dubai, UAE. Action filled events at the competition will include Skateboard and BMX street, Skateboard and BMX SuperPark, Moto X Racing, Freestyle and SuperMoto, and (drum roll please) a brand new X Games event that I know very little about, but is well-known in Dubai ATV Enduro.
Here is a video from the ATVEnduro.com site:
It looks like a lot of fun and Im interested to learn more about it. If it is in the X Games, I trust that it is just as legitimate and action packed as the rest of the event line-up they have for the Dubai X Games. Im looking forward to tuning in and check it out.