http://community.active.com/blogs/oxyon Books Review Sat, 04 Jul 2009 10:06:04 GMT Jive SBS 3.0.8 (http://jivesoftware.com/products/clearspace/) 2009-07-04T10:06:04Z http://community.active.com/blogs/oxyon/2009/07/04/seeing-whats-next-using-theories-of-innovation-to-predict-industry-change <!-- [DocumentBodyStart:31cedba7-45df-4c26-ada0-81517b1ec095] --><div class='jive-rendered-content'><p><a href="http://ecx.images-amazon.com/images/I/51Y1b-qoNVL._SL200_.jpg"><img src="http://ecx.images-amazon.com/images/I/51Y1b-qoNVL._SL200_.jpg" thumbnail="true"/></a> </p><p style="min-height: 8pt; height: 8pt; padding: 0px;">&nbsp;</p><p><!--[CodeBlockStart:968dc643-9d00-41f2-9f0e-4c36ae40a718]--><span><a class="jive-link-external-small" href="http://www.amazon.com/dp/1591391857?tag=agaboo-20&amp;camp=14573&amp;creative=327641&amp;linkCode=as1&amp;creativeASIN=1591391857&amp;adid=0W0BH4GC3PEE2PEJZTZB&amp;">Seeing What's Next: Using Theories of Innovation to Predict Industry Change</a></span><!--[CodeBlockEnd:968dc643-9d00-41f2-9f0e-4c36ae40a718]--> .This book argues that it is possible to predict which companies will win and which will lose in a specific situation&#151;and provides a practical framework for doing so.</p><p style="min-height: 8pt; height: 8pt; padding: 0px;">&nbsp;</p><p style="min-height: 8pt; height: 8pt; padding: 0px;">&nbsp;</p><p>Most books on innovation&#151;including Christensen&#146;s previous two books&#151;approached <!--[CodeBlockStart:56526881-e02c-4d3b-aba3-de7234192d46]--><span><a class="jive-link-external-small" href="http://pdfoxy.com/tags-573-innovation-page-1.html">innovation</a></span><!--[CodeBlockEnd:56526881-e02c-4d3b-aba3-de7234192d46]--> from the inside-out, showing firms how they can create innovations inside their own companies. This book is written from an &#147;outside-in&#148; perspective, showing how executives, investors, and analysts can assess the impact of a new innovation on the firms they have a vested interest in.</p></div><!-- [DocumentBodyEnd:31cedba7-45df-4c26-ada0-81517b1ec095] --> science industry innovation theory Sat, 04 Jul 2009 10:10:40 GMT Oxyon http://community.active.com/blogs/oxyon/2009/07/04/seeing-whats-next-using-theories-of-innovation-to-predict-industry-change 2009-07-04T10:10:40Z 4 months, 3 weeks ago 0 http://community.active.com/blogs/oxyon/comment/seeing-whats-next-using-theories-of-innovation-to-predict-industry-change http://community.active.com/blogs/oxyon/feeds/comments?blogPost=14531