Shoot me an email at jeremy dot thomas at active.com if you're interested in helping us out with a top secret initiative targeting the Bay Area:
You’re an adventurer. You love camping. You’re upset when you miss one of your six planned workouts for the week. You love talking to others who are also passionate about their fitness lifestyle. You prefer to buy your running shoes from that specialty shop down the street instead of the national chain in the shopping mall – there’s just something about the authenticity of the people who work there that draws you in.
Most importantly, you’re excited by technology. Maybe you’ve taken a couple programming classes. Or maybe you’ve simply started your own blog to share your ideas with others. Either way, you love fusing technology with your active lifestyle, and you’re eager to learn more about both.
You will join the Active.com team to roll out a new, Beta product in the Bay Area. In exchange for school credit, you will act as an extension of the product development team to raise awareness of the product in that region. You will first attend a two day training session where you will be armed with all of the information you need to accomplish your tasks. Primarily, you will be contacting Bay Area specialty retailers (bike shops, running shoe stores, martial arts studios) in person. Your job is to be genuine and get them excited about the new Beta product and to deliver feedback to the product development team. As such, you will play a pivotal role in shaping the direction of the product roadmap.
You will learn about the role of research in the software development process. And you will learn about the challenges of creating demand for a brand new product