Group to Expand Outdoor Volleyball Programming ForJuniors
HAMPTON BAYS, N.Y. (December 19, 2013) – VolleyAmerica, the largest adult outdoorvolleyball membership program in the United States announced today that it willexpand into the Juniors category in 2014 in a strategic partnership with Spalding,V-Go (a division of The Elevation Group) and Karch Kiraly.
“Volley America’s mission has always been to provideunparalleled benefits to regional Volley America programs throughout thecountry, including a unique playing experience and top purse and prize packagesfor the participants,” said Rich Heiles, Volley America Executive Director.“We’ve worked to align ourselves with key individuals who have tremendousexperience and resources in the industry. Our new partnership will allow us togrow our programming into the Juniors’ category in 2014.”
Spalding, the first company to introduce the “beachvolleyball,” will serve as presenting sponsor for the new effort.
“Spalding’s alignment with Volley America is consistent withour on-going commitment to and passion for the sport of volleyball,” said PaulSullivan, Senior Vice President of Spalding. “We have long been committed tothe core of the volleyball community, so this is a natural fit for us,particularly because of the focus on the future generations of the sport.”
Karch, a three-time U.S. Olympic gold medalist, has beencommitted to supporting all aspects of the volleyball community for decades,and he has partnered with Spalding to amplify that work. “I am excited to support this program aimed atwinning new life-long players and fans”, said Kiraly.
V-Go, the company that will manage the new program is adivision of The Elevation Group, longtime operator of events and programs,including the USA Beach Junior Tour, US Open of Beach Volleyball, Corona LightWide Open Pro-Am Tour and the Seaside Beach Volleyball Tournament. V-Go willutilize the company’s event marketing skills and experience in the sport toorganize competitions, tournaments and clinics, as well as regional and nationalchampionships in cooperation with the Volley America program directors across thecountry.
VA Juniors will have a complete schedule of events, clinics,Regional and National Championships available on www.volleyamerica.com after January 31,2014.
A Division of Russell Brands, LLC, Spalding is the largest basketball equipmentsupplier in the world, and America’s first baseball company. Spalding is theofficial basketball of the National Basketball Association (NBA) and Women'sNational Basketball Association (WNBA), the official backboard of the NBA andNCAA, and the official baseball of the Little League World Series. In additionto being the leading producer and marketer of basketballs, footballs,volleyballs and soccer balls, Spalding produces softballs under the Dudleybrand. The SPALDING® and DUDLEY® trademarks are owned by RussellBrands, LLC. For more information, visit www.spalding.com.
For more information contact:
Rich Heiles, Volley America
Steve Lindecke, V-Go
Bill Berger, Spalding
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