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The quick start guide below uses ChewTune Windows(Windows 8 included) screenshots. The way to converting iTunes to Kindle Fire HD on Mac is almost the same. Just make sure you get the right version according to your computer operating system.
Step 2: Choose the output video format and output folder. Choose the output format. Click "Format" bar, you can get optimized videos for Kindle Fire HD under Android > Amazon Kindle Fire HD H.264(*.mp4). The output videos could fit on your device perfectly.
Tips: If you like, you can click "Settings" to change the video encoder, resolution, frame rate, etc. as you wish. According to my experience, the file size and video quality is based more on bitrate than resolution which means bitrate higher results in big file size, and lower visible quality loss, and vice versa. For watching videos on Kindle Fire HD, 720p with 1500~2000kbps is just all right.
Step 3: After above steps, just click "Convert" to start removing iTunes m4v DRM protection and converting iTunes movies to Kindle Fire HD MP4 videos.
Not an Kindle Fire HD user? Converter also supports "common" video formats like MOV, M4V, and MP4, so you should be able to create files compatible with your iPad Mini, the new iPad, iPhone, Microsoft Surface RT, Samsung Galaxy Note 10.1, Nexus 10, Nexus 7, Galaxy Tab 2, Nook HD tablet, Asus Transformer Prime and other devices.