Do you feel like in your effort to get fit you are missing something? Do you think that if you undestood your body more closely you may be able to get the results you want?

With a total of  7 planned devices that Atlas will release.

The SmartScale is the first in a series of   Fitness products and services that we will be introducing.

The SmartScale uses BIOELECTRICAL IMPEDANCE ANALYSIS to help you  understand your bodies composition.

What  is BIOELECTRICAL IMPEDANCE ANALYSIS

(BIA)? BIA measures the body’s resistance (impedance) to a small,

electrical signal that passes through the bodies muscle, bone, water,

and fat tissue. The greater the amount of water in a person's body, the

easier it is for the signal to pass through your body.

Higher

fat levels result in more resistance to the signal. Fat tissue is about

10% - 20% water, while fat-free mass(which includes muscle, bone, and

water outside muscles) averages 70% - 75% water. Your BIA values will

also depend other factors such as your age, height, weight. The good

news is... this is Fitness for YOU! Not some cookie cutter program, or

fad diet this is your bodies unique composition that you can use to

better target your dietary, and training needs.