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Click to view kcpearl's profile Amateur 6 posts since
Jan 16, 2008

Jun 23, 2008 7:45 PM

Fun in the Sun


FUN IN THE SUN

Summer is a time for fun in the sun for the entire family. Precious memories are made while camping, attending ball games, swimming or playing tennis.

A generation ago, summer television ads displayed bronzed beauties baking in the sun, slathered in oil to maximize their tans. Science has taught us a lot in the past few years, and recent ads reflect this new knowledge. People are warned of the harmful effects of UV rays and are urged to limit their exposure. Parents who want to encourage outdoor activities are instructed to restrict their children's time in the sun and/or to provide protective clothing and use sunscreens.

However, little attention has been given to the value of shade while enjoying outdoor activities. Consider the following facts:

  • Exposure to the sun reduces the body's ability to cool itself.
  • Shade is up to 15 degrees cooler based on the heat index than direct sun.
  • Children are more likely than adults to suffer dehydration, heat exhaustion and heat stroke.
  • Athletes who are shaded during games feel better. They have more energy. They win more games.

The Instant Shade Awning provides 98% UV protection AND shade. This revolutionary new product is light weight and portable. Set-up is quick and easy, even for one person. It attaches to any permanent structure...a fence at ball games, swimming pools or tennis courts...luggage racks for tailgating or picnicking....homes for deck shade.

Please visit our website: http://www.instantshadeawning.com/

Two ways for boosters to order:

Individuals may order from the website and have $10 given back to their club (declare at checkout).

Groups may order in cartons of 4 and obtain extra savings plus save on shipping costs. Please contact us at instantshadeawning@gmail.com for details.

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Click to view livefree's profile Pro 92 posts since
Dec 14, 2007
1. Jul 2, 2008 9:29 AM in response to: kcpearl

That's great! I will take four! Just kidding.

There is a lot of wisdom in what you are saying. There are two types of UV rays. UVB, which damages the outer layer of the skin, has been recognized for decades as the cause of sunburn and as a major contributor to skin cancer and skin aging. UVA rays — while not contributing to sunburns — damage deeper layers of the skin and probably play an important role in wrinkling, spotting, lost elasticity and, most ominously, the dangerous skin cancer melanoma.

When you put on sunscreens, you are lulled into a false sense of security because it keeps you from getting a burn. So, instead of staying in the sun for 30 minutes, you could stay in the sun for 7.5 hours. Thinking that you are safe, you unknowingly expose your skin to damaging UVA rays for an extended period of time. By blocking the UVB rays, you block your skins ability to produce vitamin D which could prevent cancer and you are letting in dangerous amounts of UVA rays that could promote several forms of cancer.

The only proven way to prevent melanoma is to cover up. Our forebears did so in the days before sunscreen. Clearly it worked because melanoma was so rare. It's also what people now do in Australia. White Australians come largely from light-skinned British/Irish stock. Queensland province, in northeastern Australia, has the highest melanoma rate in the world, but as the SCF proudly pointed out when it rebutted Berwick's study, melanoma rates there have started to flatten. What the SCF did not mention is that while the Queensland public health authorities began a big-budget PR campaign promoting sunscreen in 1981, they shifted the campaign's focus a few years ago to strongly encourage people to cover up and stay in the shade.

To read more about this, click on the following link:

Can Using Sunscreen Cause Cancer?